We write stuff.
Every now and again, we come up with some insightful things and remember to put them somewhere for safekeeping. Well, that somewhere is here. And, generally, we write about branding, marketing, advertising, design, and anything else we think are relevant key words.
We hope you will find value in our wisdom nuggets or knowledge bombs or whatever the hep cats call it.
If there is a topic you'd like to learn more about, or wish we had written a blog post to cover, please feel free to drop us a line.
Maximizing ROI in Digital Advertising Campaigns
Maximizing return on investment (ROI) in digital advertising requires a strategic approach combining data analysis, targeted marketing, and continuous optimization. To achieve optimal results, consider the following strategies: Leverage Data Analytics: Analyze metrics like click-through rates (CTR), conversion rates, and customer demographics to refine campaigns. Target the Right Audience: Use advanced targeting options on digital…
Branding and Digital Marketing in Orlando: Building Strategy That Scales
Iconic Brands Roll Out Bold New Looks At REMIXED, we believe branding isn’t just about a logo or color palette. It’s about building something iconic. A brand that resonates today and is designed to last through tomorrow and beyond. It’s modern yet timeless. When we help clients roll out a fresh identity, it’s more than…
The Role of Typography in Effective Branding
Typography plays a crucial role in branding, influencing brand perception and enhancing visual identity. The right typeface can convey emotions and messages, making it a powerful communication tool. For instance, serif fonts often evoke tradition and reliability, while sans-serif fonts suggest modernity and simplicity. Consistency in typography is key to building brand recognition. By using…
AI-Generated Content: The Future of Content Creation?
AI-generated content is revolutionizing how businesses create and distribute information, offering new possibilities for efficiency and personalization. These tools use natural language processing (NLP) to produce coherent, contextually relevant content, significantly reducing the time and effort required for content creation. However, it’s crucial to approach AI-generated content with caution. While it offers benefits, it can…
Emerging Trends in Package Design and Branding
Package design is evolving rapidly, with new trends focusing on sustainability, minimalism, and interactivity. Consumers are increasingly environmentally conscious, prompting brands to adopt eco-friendly packaging solutions. This shift has led to innovations such as: Recyclable, biodegradable, and compostable materials Plant-based plastics Reusable containers Minimal packaging designs Alongside sustainability, minimalist package design is gaining traction. Characterized…
Crafting a Successful Social Media Content Plan
A well-crafted social media content plan is essential for businesses aiming to build their online presence and engage with their audience. Follow these steps to create an effective plan: Define Clear Goals and Objectives Specify aims like increasing brand awareness, driving website traffic, or generating leads Ensure goals align with overall business objectives Understand Your…
The Intersection of AI and User Experience Design
Artificial Intelligence (AI) is revolutionizing User Experience (UX) design, offering new tools and capabilities that enhance personalization, efficiency, and engagement. Here’s how AI is transforming UX design: Personalized Experiences AI analyzes user data to understand individual preferences and behaviors Enables tailored content and interactions for each user Enhances user satisfaction and loyalty Streamlined Design Process…
Advancements in Eco-Friendly Printing Techniques
The printing industry is evolving rapidly, embracing eco-friendly techniques that reduce environmental impact without compromising quality. Key advancements include: Waterless Printing Eliminates the need for water and chemicals in the printing process Reduces waste and pollution Provides sharper images and faster drying times Sustainable Inks Soy-based and vegetable-based inks gaining popularityMade from renewable resources Lower…
The Power of Visual Content in Digital Marketing
Visual content has become a cornerstone of digital marketing, offering powerful ways to capture attention and convey messages. Here’s why visual content is crucial: Efficient Communication Images, videos, infographics, and animations communicate complex information quickly Ideal for engaging today’s audiences with shorter attention spans Enhanced Brand Storytelling Visual content brings brand narratives to life Showcases…
