We write stuff.
Every now and again, we come up with some insightful things and remember to put them somewhere for safekeeping. Well, that somewhere is here. And, generally, we write about branding, marketing, advertising, design, and anything else we think are relevant keywords.
We hope you will find value in our wisdom nuggets or knowledge bombs or whatever the hep cats call it.
If there is a topic you'd like to learn more about, or wish we had written a blog post to cover, please feel free to drop us a line.

How Good Branding Saves Your Company Money
Many businesses make the mistake of throwing money at marketing without thinking enough about their brand, as a whole. Paid media campaigns might garner attention, but they can’t necessarily retain it and convert as many customers without solid branding. A company with a consistent, strong perception amongst audiences will always outperform competitors with the same…

How Dunkin’ Successfully Rebranded in 2019
The history of Dunkin’ began with a restaurant called “Open Kettle” in Massachusetts, in 1948. Founder William Rosenberg served donuts for five cents and premium cups of coffee for ten cents. Rosenberg renamed his restaurant “Dunkin’ Donuts” in 1950, and franchised his brand in 1955. Since 1950, the number of Dunkin’ restaurants has increased to…

5 Reasons Successful Branding Is Important
In today’s highly competitive marketplace, building a strong brand identity is crucial for businesses looking to stand out and connect with their target audience. A well-crafted brand strategy not only delivers a clear and compelling message but also creates an emotional connection with customers, reinforces credibility, and inspires loyalty. In this article, we’ll explore six…

Avoid These 6 Branding Mistakes
In today’s highly competitive market, a strong brand presence is essential for any business to thrive. But building and maintaining a powerful brand is no easy feat. It requires careful attention to detail, strategic planning, and consistency. Unfortunately, many businesses falter by making critical branding and marketing mistakes that can hinder their long-term success. From…

How Decades of Solid Branding Saved Coca-Cola from the Pepsi Challenge
The Pepsi Challenge was a marketing campaign started in 1975. It was simply a blind taste test between Pepsi and Coca-Cola, touting that even Coca-Cola fans choose Pepsi. It was a wildly successful marketing strategy that they revisited for decades. Coca-Cola even ran their own private tastes test, through which they found Pepsi was indeed…

REMIXED Named Top 25 Social and Digital Media Marketing Firm by Orlando Business Journal
Today, REMIXED is named one of the Top 25 Social and Digital Media Marketing Firms in the Orlando Business Journal Book of Lists. The Book of Lists highlights leading companies across Central Florida based on market presence, reputation, and performance. Inclusion in the Top 25 affirms REMIXED’s position as a premier Orlando digital marketing agency.…

REMIXED Receives Golden Brick Award for Downtown Arts District Rebrand
Today, REMIXED receives a Golden Brick Award from the Downtown Orlando Partnership for its transformative rebrand of the Downtown Arts District. The Golden Brick Awards recognize outstanding contributions to downtown development, placemaking, and community advancement in Orlando. This award honors REMIXED’s leadership in cultural district branding and identity development. The Downtown Arts District rebrand includes:…

REMIXED Earns Continued Recognition at the 2012 Communicator Awards
Today, REMIXED announces continued recognition at the 2012 Communicator Awards, further establishing the agency as a leader in branding, advertising, and digital marketing. The Communicator Awards celebrate excellence across digital, print, video, and integrated marketing campaigns. Recognition from the International Academy of the Visual Arts affirms REMIXED’s consistent delivery of high level creative and strategic…
