Nadiyal
Purely Smart
Brand Strategy Development / Visual Identity Design / Brand Voice Development / Brand Implementation / Experiential
Nadiyal is elevating the benefits of coconut by creating products intently focused on being pristine and practical. Whether used for topical application or for nutritional purposes, Nadiyal’s products provide health benefits that are virtually beyond reproach.
Challenge
The proprietors approached us with nothing more than a concept. They were in need of a complete identity and a distribution strategy.
Solution
After significant research and a handful of focus group sessions, Nadiyal was born. As always, the messaging informed the visual language, which almost effortlessly blends the practical and indulgent aspects of their products.
