We write stuff.

Every now and again, we come up with some insightful things and remember to put them somewhere for safekeeping. Well, that somewhere is here. And, generally, we write about branding, marketing, advertising, design, and anything else we think are relevant keywords.

We hope you will find value in our wisdom nuggets or knowledge bombs or whatever the hep cats call it.

If there is a topic you'd like to learn more about, or wish we had written a blog post to cover, please feel free to drop us a line.

Remixed: the branding agency building shot in black and white

Advertising, Marketing, or Branding Agency?

Choosing an agency to help with your advertising, marketing, or branding needs can seem overwhelming. The agency you choose will play an important role in determining how your potential clients view your company. Which one do you need? If you imagine agencies in healthcare terms – marketing agencies are generalists (the basic needs), advertising agencies…

The Difference Between Graphic Art and Graphic Design

Graphic Art – the fine and applied art of representation, decoration, and writing or printing on flat surfaces together with the techniques and crafts associated with them. Essentially, a graphic artist may create art for the sake of art. They may want to convey a certain idea or story, or they may not. Graphic artists…

Jax Beach Water Tower Environmental Branding

What Makes a Logo Successful?

A logo serves to represent your company through a visual image that can be easily understood and recognized. Logos generally involve symbols, stylized text, or both. A good logo should create memorable impressions on your target audience, and set your company apart from your competitors. So, what makes a logo successful? A successful logo will…

What is Brand Consistency and Why is it Important?

Brand consistency means always delivering messages aligned with the core brand values in the same tone, presenting the brand’s visual language in a consistent way, and repeating the same colors throughout the cohesive brand experience. Over time, these elements become ingrained in the minds of consumers, and they’re more likely to remember your brand. Brand

Why Colors Matter

Choosing the right colors for your brand is a crucial step in building a strong and effective visual identity. While color preference is subjective, certain colors are associated with specific traits or emotions that can influence how your brand is perceived by your target audiences. Understanding color psychology and its impact on branding can help…

Color Psychology

Color psychology is the study of hues as a determinant of human behavior. Colors can cause certain emotional reactions, and even influence perceptions that are not necessarily conscious. Color psychology is used all around us, taking its cues from nature, and should be considered in marketing and branding. The following are just some common color…

Typefaces & Fonts Do More Than Transmit Words

Do the typefaces and fonts you choose for your brand materials matter? As long as it’s in a language the audience understands, they’ll get the intended message, right? Wrong. Typefaces and fonts are essentially the shapes of the letters. Shapes are multi-sensory, meaning they affect more than one of your senses and can easily elicit…

Comical Global Branding Fails

Even the biggest brands can make mistakes when bringing their brand to new markets. A company should always carefully research and identify any cultural differences, or language translations, when expanding their business. You want to catch any possible missteps before they happen. Here are some epic fails for a good laugh. Coca-Cola When first launched…

5 Ways a Well-Built Brand Makes Your Company Money

We all know standing out in a crowded market is essential for success. One way to do that is by creating and maintaining a well-built brand. After all, your brand is more than just a logo and a tagline, it’s the image and perception that customers have of your business. A strong brand sets you…

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Branding Pitfalls for Central Florida Franchises

Central Florida is a strong market for franchise growth. The region has a mix of residents, tourists, students, families, retirees, seasonal visitors, relocation buyers, healthcare consumers, convention traffic, and small business owners. That variety creates opportunity, but it also creates a branding challenge. A franchise brand has to do two things at once. It has…
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How Orlando Brands Cut Customer Acquisition Costs with Creative Testing

Customer acquisition costs are rising across industries, and Orlando brands are feeling the pressure. Whether a business is selling professional services, hospitality experiences, healthcare appointments, real estate services, home improvement, education, retail, or B2B solutions, the challenge is the same: it costs more to get attention, earn trust, and convert prospects into customers. The solution…
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Top Branding Agencies in Orlando

Choosing the right branding agency can shape how customers see, remember, and trust your business. In a growing market like Orlando, where hospitality, technology, healthcare, real estate, professional services, entertainment, and nonprofit organizations all compete for attention, branding is more than a logo. It is the strategy, messaging, design, and customer experience that help a…
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Why User Generated Content Remains a Powerful Marketing Tool

Every brand is searching for ways to build trust, stand out in crowded markets, and connect with audiences in a way that feels authentic. While new platforms and technologies continue to evolve, one strategy has remained consistently powerful across industries and channels: user generated content. Whether you are a startup building awareness or an established…
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The Fundamentals of Creating a High Impact Marketing Campaign

Every brand wants a campaign that makes a real difference. One that drives attention, builds loyal audiences, and improves results that can be measured. Whether you are a startup thinking about your first campaign or an established business ready to level up your marketing strategy, understanding the fundamentals of creating a high impact campaign will…
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REMIXED Recognized by The Manifest as One of Orlando’s Best Creative Companies

Today, REMIXED is proud to be included in The Manifest’s list of the Best Creative Companies in Orlando. Creative agencies play a critical role in shaping how organizations communicate, differentiate, and grow. The Manifest highlights firms with proven reputations for strategic execution and standout creative results. REMIXED continues to serve Orlando and beyond through: Branding
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REMIXED Named Among The Manifest’s Best Print Advertising Companies in Orlando

Today, REMIXED is honored to be included in The Manifest’s list of the Best Print Advertising Companies in Orlando. The Manifest is a respected business news and agency directory platform that identifies leading service providers based on performance, credibility, and market presence. Print remains a powerful channel for organizations seeking tangible brand experiences, and REMIXED…
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HBS Report AI Generated Image

The Higgins-Berger Scale of Generative AI Ethics

A Practical Framework for Creative Agencies Navigating Generative AI Creative agencies have always been early adopters of new tools. From digital production to social platforms to automation, the industry has repeatedly absorbed emerging technology and translated it into cultural and commercial value. Generative AI is the latest chapter in that history, but it introduces a…
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goodfirms

REMIXED Included in GoodFirms Directory of Top Digital Marketing Companies in Florida

Today, REMIXED is pleased to be listed in GoodFirms’ directory of the Top Digital Marketing Companies in Florida. GoodFirms is a trusted research and review platform that connects businesses with high performing service providers across industries. Inclusion reflects REMIXED’s continued reputation for delivering strategic digital marketing and branding excellence. REMIXED provides full service digital marketing
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brand continuity

How Brands Can Build Trust Through Consistent Visual Identity

In a world packed with fleeting trends, short attention spans, and endless digital content, integrity has become a brand’s most valuable currency. Consumers don’t just buy products anymore. They buy into brands that feel familiar, authentic, and reliable. And, one of the most powerful ways to cultivate that trust is through a consistent visual identity.…
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