We write stuff.

Every now and again, we come up with some insightful things and remember to put them somewhere for safekeeping. Well, that somewhere is here. And, generally, we write about branding, marketing, advertising, design, and anything else we think are relevant keywords.

We hope you will find value in our wisdom nuggets or knowledge bombs or whatever the hep cats call it.

If there is a topic you'd like to learn more about, or wish we had written a blog post to cover, please feel free to drop us a line.

What is the Difference Between Serif and Sans-Serif Typefaces?

You may have heard the terms serif and sans-serif before, but do you know what those terms actually mean? In typography, a serif is a small line, stroke, or other decorative flair regularly attached to the end of a larger stroke in a letter or symbol within a particular font or family of fonts. “Sans”…

The Foundations of Branding

The foundations of your brand is your logo, your messaging, website, imagery and promotional materials. Keeping a consistent brand is critically necessary when it comes to building brand equity. Brand equity adds value to your company based on the core values you promote, and comes in the form of perceived quality. Brand consistency is key…

When Should You Utilize Digital Printing?

Digital printing is probably what most people are most familiar with, since you probably have one at home. Inkjet printers and laser printers are found in many homes, schools, and offices. Of course, these are generally consumer-level digital printers. For digital printing, images are sent directly to the printer using digital files, as opposed to…

8 Signs You Need to Update Your Brand

In today’s ever-changing business landscape, it’s important for companies to continually assess and update their brand to remain relevant and competitive. A brand is more than just a logo; it’s the perception that customers have of your business. Therefore, if your brand is outdated or suffering from negative perceptions, it’s time to re-evaluate and refresh…

What is Branding? And, Why is it Important for Your Business?

Introduction to Branding and Its Importance Branding is the process of creating and maintaining a unique identity and image for a company or product. It involves the development of a company’s name, logo, design, and messaging to convey a specific set of values and attributes. A strong brand can help build customer loyalty, differentiate a…

A Brief Bio of Paul Rand

Even if you aren’t familiar with the name Paul Rand, you are definitely familiar with his work. Paul Rand was an American graphic designer and art director, who essentially defined the visual culture in America in the decades following World War II – and revolutionized how we think about corporate logos today. He was born…

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REMIXED Named Top Branding Agency in Orlando by Clutch

Today, REMIXED is recognized by Clutch as a Top Branding Agency in Orlando. Clutch is a respected B2B ratings and reviews platform that evaluates agencies based on verified client feedback, industry expertise, and market presence. Being named a Top Branding Agency affirms REMIXED’s commitment to strategic excellence and client satisfaction. Branding continues to play a…

REMIXED Named Top Branding Agency in Orlando Award on Clutch

At REMIXED, we help brands connect with their audiences through expertly crafted branding strategies. We’re a full-service and multi-disciplinary branding agency that provides everything from brand building to message promotion to marketing management. Since 2006, we’ve been working with brands of all sizes across various industries, including hospitality, retail, entertainment, nonprofit, government, and more. We…

The Importance of a Social Media Presence

Social media has become an integral part of our lives, with billions of people across the globe using these platforms to connect, engage, and share content. For businesses, social media provides a powerful opportunity to build brand awareness, connect with customers, and drive growth. In today’s competitive marketplace, having a social media presence is no…

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Why User Generated Content Remains a Powerful Marketing Tool

Every brand is searching for ways to build trust, stand out in crowded markets, and connect with audiences in a way that feels authentic. While new platforms and technologies continue to evolve, one strategy has remained consistently powerful across industries and channels: user generated content. Whether you are a startup building awareness or an established…
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The Fundamentals of Creating a High Impact Marketing Campaign

Every brand wants a campaign that makes a real difference. One that drives attention, builds loyal audiences, and improves results that can be measured. Whether you are a startup thinking about your first campaign or an established business ready to level up your marketing strategy, understanding the fundamentals of creating a high impact campaign will…
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REMIXED Recognized by The Manifest as One of Orlando’s Best Creative Companies

Today, REMIXED is proud to be included in The Manifest’s list of the Best Creative Companies in Orlando. Creative agencies play a critical role in shaping how organizations communicate, differentiate, and grow. The Manifest highlights firms with proven reputations for strategic execution and standout creative results. REMIXED continues to serve Orlando and beyond through: Branding
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REMIXED Named Among The Manifest’s Best Print Advertising Companies in Orlando

Today, REMIXED is honored to be included in The Manifest’s list of the Best Print Advertising Companies in Orlando. The Manifest is a respected business news and agency directory platform that identifies leading service providers based on performance, credibility, and market presence. Print remains a powerful channel for organizations seeking tangible brand experiences, and REMIXED…
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The Higgins-Berger Scale of Generative AI Ethics

A Practical Framework for Creative Agencies Navigating Generative AI Creative agencies have always been early adopters of new tools. From digital production to social platforms to automation, the industry has repeatedly absorbed emerging technology and translated it into cultural and commercial value. Generative AI is the latest chapter in that history, but it introduces a…
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REMIXED Included in GoodFirms Directory of Top Digital Marketing Companies in Florida

Today, REMIXED is pleased to be listed in GoodFirms’ directory of the Top Digital Marketing Companies in Florida. GoodFirms is a trusted research and review platform that connects businesses with high performing service providers across industries. Inclusion reflects REMIXED’s continued reputation for delivering strategic digital marketing and branding excellence. REMIXED provides full service digital marketing
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brand continuity

How Brands Can Build Trust Through Consistent Visual Identity

In a world packed with fleeting trends, short attention spans, and endless digital content, integrity has become a brand’s most valuable currency. Consumers don’t just buy products anymore. They buy into brands that feel familiar, authentic, and reliable. And, one of the most powerful ways to cultivate that trust is through a consistent visual identity.…
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Blending Technology and Creativity in Modern Advertising

Modern advertising is characterized by the seamless integration of technology and creativity, offering new opportunities for innovation and engagement. This fusion is reshaping the advertising landscape in several ways: Immersive Technologies: Augmented reality (AR) and virtual reality (VR) create captivating experiences, allowing users to visualize and interact with brands in virtual environments. AI-Powered Tools: Analyze…
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data driven design

Data-Driven Design: How Analytics is Shaping Creativity

Data-driven design is transforming the creative process by employing data analytics to inform and enhance design decisions. By analyzing user data, designers gain insights into preferences, behaviors, and pain points, allowing them to create more user-centric and impactful designs. Key aspects of data-driven design include: Focus Groups: Whether determining color palettes or actual logo selection,…
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Innovations in 3D Printing for Design and Marketing

3D printing is revolutionizing design and marketing, offering new possibilities for customization, prototyping, and experiential marketing. This technology enables brands to create unique, tailored products that enhance brand loyalty and differentiate them in competitive markets. Key applications of 3D printing in design and marketing include: Customized Products: Create highly detailed, one-of-a-kind items tailored to individual…
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